99% Invisible

In the late 1920s, the Ford Motor Company bought up millions of acres of land in Brazil. They loaded boats with machinery and supplies, and shipped them deep into the Amazon rainforest. Workers cut down trees and cleared the land and then they built a rubber plantation in the middle of one of the wildest places on earth. But Henry Ford wanted this community -- called “Fordlândia” -- to be more than just a huge plantation. He envisioned an industrial utopia. He paid his Brazilian workers good wages, at least for the region. And he tried to build them the kind of place he would’ve loved to live, which is to say: a small Midwestern town...but in the middle of the jungle. Fordlandia In the second segment, we discuss Roman’s other show What Trump Can Teach Us About Con Law Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

The Bijlmermeer (or Bijlmer, for short) was built just outside of Amsterdam in the 1960s. It was designed by modernist architects to be a "city of the future" with its functions separated into distinct zones. To Modernists, it represented a vision of the city as a well-oiled machine Upon completion, it was a massive expanse of 31 concrete towers. There were 13,000 apartments, many of them unoccupied. Just sitting there, totally empty. Listen to Part 1 of this story here. In Part 2, we look at how the migration of tens of thousands of Surinamese Dutch began to give the empty place life where it wasn’t before and how a tragic accident kickstarted a redesign that managed to do what the Modernists neglected to do: listen to the people who live there. Blood, Sweat and Tears (City of the Future, Part 2) Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

After World War 2, city planners in Amsterdam wanted to design the perfect “City of the Future.” They decided to build a new neighborhood, close to Amsterdam, that would be a perfect encapsulation of Modernist principles. It was called the Bijlmermeer, and it tested the lofty ideas of the International Congress of Modern Architecture on a grand scale. When it was over, no one would ever try it again. Bijlmer (City of the Future, Part 1) Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

The Chase logo was introduced in 1961, when the Chase National Bank and the Bank of the Manhattan Company merged to form the Chase Manhattan Bank. At the time, few American corporations used abstract symbols for their identification. Seen as radical in that context, the Chase symbol has survived a number of subsequent mergers and has become one of the world’s most recognizable trademarks. Its graphic designer, Tom Geismar, has been a driving force in the field of design and graphic identity for over 60 years. The influence of the firm he co-founded can be felt in logos you see every day. Making a Mark: Visual Identity with Tom Geismar Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

When current President Donald Trump took office, he promised to build an “an impenetrable, physical, tall, powerful, beautiful, southern border wall." The first part of this episode by Radio Diaries tells two stories of what happens when, instead of people crossing the border, the border crosses the people. Then, in part two of the show, Avery Trufelman takes a closer look at eight current designs that have been turned into prototypes near the border in California. Border Wall Learn more about Radio Diaries Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

In the 1970s it looked like the beloved, 200-year-old Cape Hatteras lighthouse was in danger. The sea was getting closer and threatening to swallow it up. And people were torn over what to do about it - they could move the lighthouse, or leave it in place and try to defend it against the forces of nature. For the next 30 years, the locals fought an intense political battle over this decision. It’s the kind of battle we can expect to see a lot more of as sea levels rise and threaten coastal communities around the world. Managed Retreat Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

Cartoonist and theorist Scott McCloud has been making and thinking about comics for decades. He is the author of Understanding Comics: The Invisible Art. This classic volume explores formal aspects of comics, the historical development of the medium, its fundamental vocabulary, and various ways in which these elements have been used. Scott McCloud breaks down some of the universals in comics and guides us through some of the comic books that pushed the art form forward. Then we use that lens to look at graphic communication in the world at large. Speech Bubbles: Understanding Comics with Scott McCloud Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

When air conditioning was invented in 1902, it was designed to take out the humidity in the air so printers could run four color magazines, without the colors becoming offset due to the paper warping from moisture. A young engineer named Willis Carrier developed a system that pumps air over metal coils cooled with ammonia to pull moisture from the air, but it had a side effect -- it also made the air cooler. Very quickly Carrier began to think about how it could be used beyond printing. Ultimately, air conditioning would dramatically change where people in the United States lived and the design of homes and other buildings. Thermal Delight Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

This part two of the 2017/2018 mini-stories episodes, where Roman interviews the staff and our collaborators about their favorite little design stories that don’t quite fill out an entire episode for whatever reason, but are cool 99pi stories, nonetheless. We have underground tunnels, alarms, mysterious filing cabinets, and gold, tiny, tiny amounts of gold. Prepare to be very interesting at your next party. Mini-Stories: Volume 4 Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

Japan’s Shinkansen doesn’t look like your typical train. With its long and pointed nose, it can reach top speeds up to 150–200 miles per hour. It didn’t always look like this. Earlier models were rounder and louder, often suffering from the phenomenon of "tunnel boom," where deafening compressed air would rush out of a tunnel after a train rushed in. But a moment of inspiration from engineer and birdwatcher Eiji Nakatsu led the system to be redesigned based on the aerodynamics of three species of birds. Nakatsu’s case is a fascinating example of biomimicry, the design movement pioneered by biologist and writer Janine Benyus. This is one of a series of design videos we're launching in partnership with Vox. Biomimicry Subscribe to Vox’s YouTube channel here: http://goo.gl/0bsAjO Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

It’s the end of the year and time for our annual Mini-stories episodes. Mini-stories are quick hit stories that were maybe pitched to us from someone in the audience, or something interesting we saw on twitter, or just a cool tidbit that we found in our research that stuck in our heads, but didn’t warrant a full episode for whatever reason. We’ll have stories of mysterious ice boats, green ruins, sack dresses, steampunk violins, and a little update from a couple of the notable city flags that have been redesigned around the country. Mini-Stories: Volume 3 Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

In the early morning of August 5, 2001, artist Richard Ankrom and a group of friends assembled on the 4th Street bridge over the 110 freeway in Los Angeles. They had gathered to commit a crime. Years before, when Ankrom was driving through downtown Los Angeles, he was going to merge onto the I-5 North. But he missed the exit and got lost. The I-5 exit wasn’t indicated on the green overhead sign. It was clear to Ankrom that the California Department of Transportation had made a mistake. And for some reason, this stuck with him. Ankrom, an artist and sign painter, decided to make the Interstate 5 North shield himself. He also decided that he would take it upon himself to install it above the 110 freeway. He would call it an act of “guerrilla public service.” Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

In the past fifty years, the car crash death rate has dropped by nearly 80 percent in the United States. And one of the reasons for that drop has to do with the “accident report forms” that police officers fill out when they respond to a wreck. Officers use these forms to document the weather conditions, to draw a diagram of the accident, and to identify the collision’s “primary cause.” All that information gathered on the side of the road goes from the accident report form into a federal database: the Fatality Analysis Reporting System. Car companies, safety advocates, and regulators comb through this data constantly, looking for patterns that help them understand how and why people die in car wrecks. In turn, this information helps designers and engineers create safer vehicles and roadways. The data informs all kinds of design decisions around car safety — everything from speed limits to mandatory seat belts. But this culture of heavily regulated, data-driven, auto-safety engineering did not always exist. I

While the 1960s shift in print and TV advertising has been heavily documented and mythologized by Mad Men, Madison Avenue’s radiophonic collision with the counterculture is less well known. A radio advertising producer, writer, and composer, Clive Desmond takes listeners on a highly subjective journey through one narrow, eccentric, corridor of radio advertising. Here, he has rescued beautiful forgotten nuggets of radio history and delicately arranged them into a glittering associative chain—a constellation of jingles and spots that somehow all add up to more. A version of episode was originally featured on The Organist, a bi-weekly experimental arts-and-culture program from McSweeney's and KCRW. A 700-Foot Mountain of Whipped Cream Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

For a long time, anti-counterfeiting laws made it illegal to show US currency in movies. Now you can show real money, but fake money is often preferred. Creating fake money that doesn’t break the law, but looks real enough for film, is a tough design challenge. Money Makers Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

When a new movie comes out, most of the praise goes to the director and the lead actors, but there are so many other people involved in a film, and a lot of them are designers. There are costume designers and set designers, but also graphic designers working behind the scenes on every single graphic object that you might need in a film. It’s Annie Atkins’s job to design them. Hero Props Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

Back in the 1950s, St. Louis was segregated and The Ville was one of the only African-American neighborhoods in the city. The community was prosperous. Black-owned businesses thrived and the neighborhood was filled with the lovely, ornate brick homes the city has become famous for. But driving around The Ville today, the neighborhood looks very different. Some buildings are simply rundown or abandoned, but others are missing large chunks entirely. Walls have disappeared. The bricks are gone. "We call them dollhouses," says local Alderman Samuel Moore, "because you can look inside of them." People have been stealing the bricks. Dollhouses of St. Louis Support Radiotopia Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

New York was built at the mouth of the Hudson River, and that fertile estuary environment was filled with all kinds of marine life. But one creature in particular shaped the landscape: the oyster. It is estimated that trillions of oysters once surrounded New York City, filtering bacteria and acting as a natural buffer against storm surges. Over time, pollution and other environmental changes killed off that oyster population. But a group of landscape architects are designing artificial oyster reefs to help protect the city and foster a better relationship between the natural and built environment along this coastal edge. Oyster-tecture Support Radiotopia Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

There are a lot of Gothic churches in Spain, but this one is different. It doesn’t look like a Gothic cathedral. It looks organic, like it was built out of bones or sand. But there’s another thing that sets it apart from your average old Gothic cathedral: it isn’t actually old. Gaudí wasn’t able to build very much of his famous church before he died in 1926. Most of it has been built in the last 40 years, and it still isn’t finished. Which means that architects have had to figure out, and still are figuring out, how Gaudí wanted the church to be built La Sagrada Familia Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.

The United States is one of just a handful of countries that that isn’t officially metric. Instead, Americans measure things our own way, in units that are basically inscrutable to non-Americans, nearly all of whom have been brought up in an all-metric environment. Most of the world uses meters, liters, and kilograms, not yards, gallons, and pounds. With so many industries and people crossing borders with so much fluidity, why has the U.S. not fully committed to the system the rest of the world uses? The answer is complicated. Half Measures Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.