Sales Reinvented

Referrals are a recommendation from a satisfied customer or trusted network of people you interact with, i.e. your center of influence. If you’re in sales and you aren’t asking your customers or sphere of influence for referrals, you’re leaving money on the table. But what are the best practices for asking for referrals? Nick Kane shares his referral-selling dos and don’ts in this episode of Sales Reinvented. Check it out!  Outline of This Episode [1:04] What are referrals? How do they work in sales? [1:34] Common mistakes salespeople make asking for referrals [2:21] How salespeople can leverage social media to generate referrals [3:10] Nick’s advice for those exploring referral-based selling  [5:06] How to measure the success of a referral program [6:07] Best Practices: The right way to ask for client referrals [8:40] The role technology plays in referral selling [10:20] Nick’s top 3 referral selling dos and don’ts [14:29] A story that drives home the importance of creativity  Nick’s advice for those explo