Podcast Talent Coach

The first step to grow your audience is obvious. You've heard it many times before. But, it is likely you have done it thoroughly enough. Maybe you've done it, but it has been a long time since you've considered it. YOUR FILTER This critical step serves as the filter for all of your content. It makes your audience growth strategy crystal clear. When you've completed the step, you'll know exactly which experts will make the perfect partners. If you hope to grow your podcast audience, your first step is to identify your ideal listener. And your ideal listener isn't entrepreneurs, or athletes, or anyone who wants to invest, or Christians. You don't have enough time, energy and money to find "anyone who wants to invest". That is everyone. You can't afford to reach everyone. THE RADIO AUDIENCE When I first started in radio in the late 80s, my first full-time gig was doing overnights at a Hot Adult Contemporary station. We basically played top 40 music after it was deemed same enough for your mom. Let's say I tell