Sales Reinvented

Until you meet someone, the only thing(s) you have to go off of is what you’ve learned about them online. When you create a LinkedIn profile, it’s indexed by search engines. It’s usually the first result when you Google someone’s name. It’s also a great place to learn about someone. You want your profile to give them the right information. Learn how to leverage your LinkedIn profile as a pre-sales tool in this episode of Sales Reinvented with special guest Mark White. Outline of This Episode [1:26] Why a compelling LinkedIn profile is key [2:55] The elements that have the greatest impact [6:02] How to tell your professional story on LinkedIn [7:45] Build “know” and “like” before “trust” [10:31] How often to update your LinkedIn profile  [12:18] Use your customers to build a better LinkedIn profile [14:01] Mark’s top LinkedIn profile dos and don’ts  [16:56] Leverage your LinkedIn profile as a pre-sales tool  Resources & People Mentioned Free Word Cloud Generator  Connect with Mark White Connect on Lin