Rural Roots Canada

Streamlining feed procurement is the goal of FeedXChange, an innovative platform that connects farmers and feed brokers. It enables them to find the best deals, negotiate favourable prices, and save money. FeedXChange is the brainchild of Styn Nieuwenhuis and Josh Hawley. Nieuwenhuis says the idea came about simply because there was little data available about the by-product side of the feed ingredient market. This feature is powered by Radiate, sold exclusively by Nutrien.