Perpetual Traffic By Digitalmarketer | Facebook Advertising | Social Media Marketing | Digital Marketing I

Jason Swenk dives into the art of making an agency attractive to potential buyers, discussing the intricacies of client transferability and the often-overlooked details of earn-outs. He shares invaluable advice on enhancing your agency's value, from distinguishing your business as a market maker to understanding and automating key performance indicators (KPIs). Whether you're considering selling your agency or aiming to scale it, this conversation is packed with strategic wisdom and practical tips that will equip you for success.Chapters:00:00:00 - Reflecting on Creative Marketing Strategies and Business Acumen00:03:33 - Attracting Attention Strategically: From Annoyance to Engagement00:06:48 - Personalized Networking on Twitter: Seizing Business Opportunities00:11:57 - Identifying Sellable Assets Across Diverse Businesses00:13:00 - Crafting a Sellable Asset: The Solar Velocity Journey00:15:39 - Capitalizing on Investment Opportunities and Tax Advantages in Ownership00:17:55 - The Significance of Transferable