Marketing School | Digital Marketing | Online Marketing

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire Eric ran Sol 5.6 against Fable 5 on real marketing work: an Amazon investment analysis, one-shot website builds, YouTube thumbnails that hit 6-7% CTR, and clip selection with hooks. His verdict: Sol finishes jobs with less back and forth. Neil's rule: never marry one model. Then why 62% direct traffic means brand is working, the AI-native org structure Eric's team published, and both hosts' hiring anti-pitch: passion, standards, and moving fast on people. Key takeaways ◾Judge models on finished jobs, not clever answers ◾Direct traffic is the scoreboard for brand strength ◾Hire people who tell you what to do, and move quickly when it's not working Chapters 00:00 Testing AI Models for Marketing 07:09 Brand Power Drives Direct Traffic 09:29 Building AI-Native Teams 21:04 Hiring, Standar