The Tech Savvy Nonprofit

EP7: House Party Fundraising with Christie Perdue

Informações:

Synopsis

In this episode, we're joined by special guest Christie Perdue the powerhouse behind CP Consulting, a fundraising, marketing, and strategic development firm based in Michigan. Christie shares with us one of her favorite donor development tools—a house party! While this is a high-touch activity, we also explore the ways technology and digital marketing can help get the party started and keep it going. What is a donor house party? As Christie describes, a donor house party is an intimate gathering of current and prospective donors held in a home setting. This is a volunteer driven activity, meaning the host will lead decisions and manage the details including invitation list, food and beverage menu, and invitations and RSVPs. Guests are typically close friends of the host. Ideally, there will be 10-20 party attendees. Guests attend the house party to learn more about the nonprofit organization, its future goals, and ultimately they are asked to support the organization by making a gift. The event should last 2