Monday Morning Motivator

Ever have a customer go completely dark on you? You had a great meeting.. They were all ready to go, and when you go to follow up… Crickets. Even though they said they were, “Definitely going to move forward with this… “ Even though the person they said they had to get approval from usually approves whatever they bring to the table… And they really need to get this problem solved quickly… Were they lying to you? When customers go dark, you really only have one option… In this week’s Monday Morning Motivator you’ll get: When customers go dark… the only option you really have is to continue to follow up with them forever… Or give up. But you can always learn from every sales success and failure… And the root of the problem here goes a lot further back than whatever crafty language you include in your follow up messages… The root of the problem is that you didn’t create an environment where they COULD say, “Yes!” at the time they are most likely to say “Yes!”   So let’s diagnose why this happens and I’ll g