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Otegha Uwagba is the author of The Little Black Book and founder of Women Who.Women Who is a London-based platform she created to connect, support and and inspire creative working women. Besides running Women Who, she is also a freelance writer for places like ELLE and an occasional brand consultant, having spent years working at Vice and huge creative agencies.So in this episode we talk about her first book, Little Black Book: A Toolkit for Working Women which I read last year when she first self-published it on her own. I’m so happy for Otegha that it’s been published this year by the incredible publishers 4th Estate. We talk about design, building your own brand, how to set high standards but how to not let being a perfectionist hold you back.  See acast.com/privacy for privacy and opt-out information.