Beyond The Mood Board

When we hear someone say something out loud that most people only think it makes us uncomfortable. But it also draws in those who think: YES, FINALLY someone is saying it!    So if this works — if it grabs attention and differentiates — why aren’t we spreading our opinions more frequently?   On this episode I answer that question and others, including: How to uncover your own unpopular opinion, Moving past what you’re against to voice what you’re for, The important connection between your opinion and your path to thought leadership, and Why it’s important to anticipate controversy.   Visit Pattern of Purpose for show notes and links to resources mentioned on this episode.