Jay Today Podcast

If you ever see a headline that says that something is dead, walk away immediately. I recently saw a LinkedIn article that staked the claim that content marketing is dead. Content marketing has been around for hundreds of years. There's no way it's dead. But what bothered me about this is that this article has gotten over 13,000 views. So, did the author do this for attention? Or does he really believe that content marketing is actually dead? Here's the truth: Nothing ever dies. It just changes. So if you're listening to something, watching something, or reading something that says "X Is Dead," run for the hills.To say that something is dead is a lazy and irresponsible way to get attention. Don't do it.SUBSCRIBE: https://www.youtube.com/jaybaer00SPROUT SOCIAL SHOUT OUTToday's Sprout Social shout out goes to Tom Martin (http://twitter.com/tommartin) who actually knows a lot about sales and conversation marketing. His new book, The Invisible Sale (http://www.amazon.com/The-Invisible-S...), as well as his tweets