Inspired School Marketers Sparkcast

Jennie Winton knows independent school branding and the positive impact it has on enrollment and development. As founder of Mission-Minded, a branding agency that focuses on non-profits, higher ed and independent schools, Jennie talks about how great branding gives a school new ways to about itself as well as focuses and improves its marketing and communications. With valuable takeaways, she explains what needs to be in place for branding to work, and how her firm re-branded The Enrollment Management Association (formerly SSATB).  For show notes and more brilliant ideas and brain food for school MarCom, go to http://www.inspiredsm.com/podcasts/. While there, sign up for our newsletter to make your job easier.