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BJ Fogg (@bjfogg) is a behavioral scientist at Stanford University. He specializes in "Behavior Design," which aims to influence people for the better through insights about human behavior. In this podcast episode, BJ breaks down how to build good habits. Why do we fail to build good habits? Most resolutions to build good habits fail for two reasons: We think too vaguely. We think things like "I want to eat healthier" or "I want to lose weight." If you want to make something a reality you have to break it down into actions. Specificity makes behavior easier to change. Our motivation changes. You might start off trying to build good habits and feel very motivated, but your motivation will wane. You may have felt very motivated by something – such as the New Year – but that will pass. Or, life gets in the way, and that causes your priorities to change. What are some of the hardest good habits to build? What is a good habit? Well, that's up to you. But some of the most common good habits that people want to bu