Brand Badasses

#11 – Imagery & Photography

Informações:

Synopsis

Your image depends on cohesion…not only in your messaging but also in the way your brand is depicted in all of your communications and promotions. From Instagram to In-Person Appearances, your imagery says a lot about the work you do and who you do it for. It positions you, so it is important! The 4 I’s: Image, Influence, Impact, Income Where you use photos Website (Rotator/Slider, Blog Posts, Hero Images on Pages, Backgrounds, Paralax Backgrounds, Etc. Social Media Emails POP Video SlideShow Posters Brochures Business Cards when applicable Individual products under the brand umbrella Advertising Thumbnails: all aspects When to hire a professional photographer For your business Subtle things you can do For you Letting your personality shine through What to look for CANDID VS. POSED VS. ACTION Execution: Brand photos of Amber Ehrlich, Tidy Bungalow (action shots on Amber’s IG) Follow @thetidybungalow on Instagram DIY Photography Budgetary Restriction FRAMING For use in promo