True North

Most of us do whatever we can to avoid advertisements. Many of us use technology to block or avoid them. So what happens if your company revolves around getting people to not only opt in to see advertisements, but to view them dozens of times per day? This is the challenge in front of Unlockd. We dive into the diary study which was used to test the app and inform the company’s direction. What they found will surprise you. To be notified of new episodes subscribe to us on iTunes, join our newsletter or follow us on Twitter and Facebook.