Agency Journey

Troy Osinoff is a Co-founder of JUICE, an integrated digital marketing agency. JUICE specializes in results-driven growth strategy development, social advertising, search engine marketing, organic search ranking, and lead generation. Troy is also a Co-founder of Peachy, a company that ​​designs, develops, and optimizes scalable e-commerce experiences, and a General Partner of MAGIC Fund, an early-stage venture capital fund built by founders for founders. Previously, he was the Head of Customer Acquisition for BuzzFeed, the Director of Digital Marketing for Watsco, and more.Michael Lisovetsky is a Co-founder of JUICE and Peachy. As a serial entrepreneur, he has also co-founded businesses including Skylight, BuilderBuzz, and more. Alongside his business partner Troy, Michael recently became a General Partner for MAGIC Fund. Before starting JUICE, Michael was an Advisor for Covet, a full-service shipping company, and the Director of Growth for Common, a leading residential and coliving brand.In this episode…With