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Marty Neumeier, brand guru, on how books help you compete in tough markets
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:54:46
- More information
Informações:
Synopsis
The main reason to write a business book is to create a really great calling card for what it is you do, says Marty Neumeier, bestselling author of The Brand Gap and Zag. Especially if what you do is unique.