Wizardcast

Marketing automation has been a growing in popularity over the years. Salesforce has two platforms, Marketing Cloud and Pardot. What's the difference? What can you do with Pardot? Andrea Tarrell from Sercante answers these questions and more. 0:00 No Bears were harmed in the recording of this episode 1:14 Intro 2:44 Bearly a joke 3:24 Anderea Tarrell - Spot for Pardot 4:45 Andrea Tarrell vs Chris Zullo ... Fight! 13:10 Twitter Fights 16:05 Cool Example of Marketing email 19:20 Hmmm Cookies 22:06 Pardot Resource beyond the documentation 26:42 why is it "pardot" 34:50 Craziest, coolest use case with Pardot (Cirrus Insight) 38:25 If Andrea could ask Parker Harris a question... 46:00 Outro 47:56 Post Outro Links in This Show Andrea Tarrell Blog Andrea Tarrell Twitter Jenna Molby Pardot Blog Jenna Molby In the Weeds with Pardot API Lara Black Pardot Blog Lara Black Twitter Chris Zullo versus Andrea Tarrell Twitter War 1 Twitter War 2 Twitter War 3 Twitter War 4 FEEDBACK You can ask your questions, make commen