Women Worldwide With Deirdre Breakenridge

*We apologize for any issues with sound quality. Due to the ever-changing state of the world because of Covid-19, many of our guests are taking interviews and recording shows outside of their homes which interferes with the recording.* In these times of social distancing and remote work, your communication is more important than ever. This has been a theme throughout our interviews lately because it is so true. But what about when we’re through this time, how will the communication standards that are set now, impact the future. Samantha (Sam) Shattuck is the Director of Marketing for North American Bancard. She oversees the communication and messaging efforts for several different businesses throughout North America, and she’s here to discuss how communication leads to brand resilience. Listen as she shares her journey into the FinTech world and how her own personal brand has evolved as she’s grown more confident in a male dominated industry. How have those lessons impacted her ability to build strong messagi