Women Worldwide With Deirdre Breakenridge

Melinda Chen, the founder of Women Making Big Sales, joins Host Deirdre Breakenridge on Women Worldwide. Melinda, who is a native of Taiwan, started her sales career selling language courses for Berlitz. During her 15-year career, she has made more than 5,000 cold sales and has been responsible for more than $10,000,000+ in sales.  Today she coaches female entrepreneurs on how to land these big sales with big clients. Melinda's mission is to inspire more women to take control of their businesses by going for larger clients and closing important deals. On the show, Melinda discusses how sales professionals need to differentiate themselves from their competition. You have to know the limitations of Google and really do your sales preparation; understanding the market and the numbers. Sales today is so much more than the elevator speech. Melinda offers advice on demonstrating fresh ideas, innovative thinking and the type of intense focus to see a situation differently.  When you identify the challenges of a busi