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Synopsis

Salespeople don’t like to hear the word “no” but Andrea Waltz is going to help you change the way you look at that response so that you’ll find yourself trying to go for no. Andrea and her husband struck out on their own about 19 years ago. They did sales workshops and trainings for big companies, and they found that their rejection piece was the thing everyone loved. This was a problem and a solution that affected everyone no matter what business they were in. In this replay of a 2017 episode of The Sales Evangelist, Andrea offers the following advice to those dealing with rejection. IT’S NOT ABOUT YOU. Although it’s true that the rejection isn’t personal, it’s hard to avoid internalizing that rejection. It’s normal to respond emotionally when someone tells you no. If, however, you allow rejection to take control of your sales process, you end up with mediocre results because you’re little more than an order-taker. GO FOR THE NO. Eventually you’re going to have a conversation with someone, so rejection is al