Bai Banking Strategies

2.02 The art and science of social selling

Informações:

Synopsis

On this episode of the BAI Banking Strategies Podcast, we talk with Avril Castagnetta, senior manager at Ernst & Young. Castagnetta explains the fine points of social selling, which uses social media platforms such as LinkedIn to foster deep sales relationships, as well as how to set up a social selling platform in less than a week.