Stories From The Stacks

Screentime: An Interactive Exhibition with Deirdre Evans-Pritchard

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Synopsis

Gregory Hargreaves interviews Dr. Deirdre Evans-Pritchard about her media literacy project “Screentime: An Interactive Exhibition.” In support of her project, Evans-Pritchard, an art historian & film studies scholar at the University of Maryland, Global and Executive Director of the DC Independent Film Festival, received a Henry Belin du Pont Research Grant from the Center for the History of Business, Technology, & Society. Are screens neutral carriers of information, or do they reshape messages and reshape society, too? In “Screentime,” Evans-Pritchard considers the contrasting values assigned to television by businessman David Sarnoff, famous for running RCA & NBC, and for evangelizing television, and media critic Marshall McLuhan, who insisted that the medium was the message. This twentieth-century debate rings ominously in the ears of early-twenty first-century Americans embroiled in their own controversies over the role media play in ordering, and disordering, society. Research in the Hagley collecti