Social Media Zoom Factor With Pam Moore | Social Media Marketing | Branding |business | Entrepreneur | Business | Digital Mar

What does it really mean to be a thought leader? Unfortunately too many digital and social marketers have a false belief that they can simply write a few blog posts, send a few tweets and increase their social influence scores such as Klout and they will quickly become the go to thought leader of their niche. We've all seen the blog posts promising the magic 10 steps to be a thought leader in 140 characters or how to be a thought leader on LinkedIn, Instagram, Twitter, Facebook and every other social network known to digital man and woman. The truth is that you can not become a thought leader in 140 characters. You also can't become a thought leader via mastering one single social network. Becoming a thought  leader requires earning trust, respect and investing time in helping the human beings in your community, network and audience. I've seen loads of businesses and people promoting their own personal brand spending months or even years of time trying to become "thought leaders" yet they have no real busines