Podcast Talent Coach

There are two sides of the equation when you are trying to grow your audience. These are the two critical ingredients for growth. To grow your audience, you need to attract new listeners and keep your current listener coming back week after week. We discussed a lot of the data and what growing means back in Episode 393 - Grow Your Audience In 30 Days. To attract new listeners and keep them coming back, follow a three-step process. Those steps include promotions, programming and personality. You will discover how to accomplish each of these steps on the episode today. HOW I DISCOVERED THIS This is a process I have refined over three decades. While getting my degree in Architecture, I fell into radio by accident. Over 30 years, I built number one radio stations and coached successful radio talent to attract huge audiences. We then leveraged that attention to promote products and services for our clients. In 2009, I fell in love with podcasts. It was the Wild West. Content creators could talk about anything they