Sales Reinvented

Storytelling is the fundamental method of communication that reaches the deepest part of humans. You can share an experience from your life to demonstrate why you understand someone, that you understand the problems they’re experiencing through the lens of your own story. This creates trust.  People want to know that the person on the other side of the email, phone call, or presentation understands them and cares. Storytelling introduces you, helps you overcome objections, and shares how your products and services have helped other people. What does choosing the right story look like? Kyle Gray fills in the details in this episode of Sales Reinvented!  Outline of This Episode [0:59] Why storytelling is an important skill to possess [2:14] Can storytelling be learned? [3:42] Meet your audience where they are [5:15] The attributes of a great storyteller [7:07] Choosing Your Perfect Story [8:56] The purpose of a framework  [10:32] Top storytelling dos and don’ts [13:38] Choosing your perfect story from your exp