You Are Not So Smart

In this episode, we sit down with psychologist Michele Gelfand and discuss her new book: Rule Makers, Rule Breakers: How Tight and Loose Cultures Wire Our World.In the book, Gelfand presents her research into norms, and a fascinating new idea. It isn’t norms themselves that predict how cultures will react, evolve, innovate, and clash -- but how different cultures value those and sanction people who violate them. She categorizes all human cultures into two -- kinds, tight and loose -- and argues that all human behavior depends on whether a person lives in tight culture or a loose one.- Show notes at: www.youarenotsosmart.com- Become a patron at: www.patreon.com/youarenotsosmartSPONSORS• The Great Courses: www.thegreatcoursesplus.com/smartPatreon: http://patreon.com/youarenotsosmart