Social Media Marketing Happy Hour Podcast

Have you heard all the buzz about Periscope, the new social media platform that Twitter bought?     Well, Traci is utterly addicted, and in this episode of the Social Media Marketing Happy Hour Podcast, Dawn & Traci give you the low down on what this new platform is all about and share a few strategies for how it could benefit you in your business!   Episode resources:   For the Google Hangout software Happy Hour Marketing recommends, visit:  http://HappyHourHangouts.com/webinarjam   Download the Periscope app to your iPhone or Android:    http://Periscope.TV   Follow Happy Hour @SMMHappyHour   To submit an application for a complimentary coaching session with Dawn or Traci visit:   http://HappyHourHangouts.com/coaching   Join the Happy Hour Marketing #GameChangers Facebook Community for free at:  http://HappyHourMarketing.com/fbgroup

Facebook is still the granddaddy of all social media sites and where most businesses customers are hanging out.     In this episode of the Social Media Marketing Happy Hour, Dawn & Traci pick up from the last episode where they talked about using Facebook groups and in this episode they share some ideas of how you can create marketing strategies to fill your Facebook groups with potential prospects!     Episode resources:   http://HappyHourHangouts.com/fbgroup

There are some people who believe Facebook is on its way out and going the way of MySpace.  That couldn't be further from the truth.   Things may be challenging for business owners running a Fanpage, but where there's a will, there's a way!     On this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how they are changing their approach on Facebook to reach more of their targeted audience and how you can too!     If you know your ideal customer is on Facebook but you're having a hard time with engagement, you don't want to miss this episode!   Episode resources:     Happy Hour Marketing #GameChangers Group:  http://HappyHourHangouts.com/fbgroup

You've heard the fortune is in the follow up right?  Well it really is.   In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some interesting statistics from their own business that really drive home the need for a good follow up series.     What if you knew when a new subscriber was likely to buy?  What if you knew that if you kept up your follow up beyond just the first few days you'd most likely sell more?  Would you hunker down and write more emails into your follow up series?   This podcast will definitely inspire you to get that follow up series dialed in for your business!   Episode resources:     http://HappyHourHangouts.com/coaching   To join the Happy Hour Inner Circle go to:     http://HappyHourHangouts.com/innercircle   NEW!  Join our Free Facebook group, the Happy Hour Marketing #GameChangers!   http://HappyHourHangouts.com/fbgroup

If you've never used PostPlanner to help you curate content for your marketing, now might be the time to reconsider it!     In breaking news, Dawn & Traci share how the PostPlanner app (http://HappyHourHangouts.com/postplanner) now has feeds for trending Instagram photos!     In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you why this is such a big deal, and how to use this new feature to help you grow your following & your business.....FAST!   Episode resources:     http://HappyHourHangouts.com/postplanner http://HappyHourHangouts.com/innercircle   For more information on private consulting or done for you marketing, email info@happyhourhangouts.com

For the entire month of June, Instagram was our hot topic, and even though today is July 1, (Happy Canada Day to our neighbors to the north) Dawn & Traci had to continue the conversation, especially because Instagram has released an updated search & explore feature that is just HUGE for marketers!   If you've seen results in your business from using the right hashtags on Twitter, or from using "trend jacking" ...now you have a tremendous opportunity with your Instagram account!   Episode resources:  http://HappyHourHangouts.com/innercircle   Join the Inner Circle Mastermind by July 12, 2015, and get access to both June's training on Instagram AND July's training on blogging!   To contact Dawn or Traci, email info@happyhourhangouts.com  

What do you do when you've gone through the efforts to discover who your avatar is, just to realize that they either don't want pay for or don't value your services?  In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what to do in that case and why sometimes its more important to change your audience then change your act!     Episode resources:  http://HappyHourHangouts.com/innercircle

In this edition of the Social Media Marketing Happy Hour, Dawn & Traci share some of the things going on with Happy Hour Marketing.  Dawn is in a new studio and just got back from Ontraport certification.  It's time to expand your horizons and look up for new opportunities for your business! To learn more about Ontraport visit http://HappyHourHangouts.com/ontraport or to find out how to hire Dawn or Traci or both email us at info@happyhourhangouts.com

Don't miss this episode as Dawn & Traci discuss whether they believe this to be true or not and how it can impact your business. Episode Resources:  The Social Media Marketing Happy Hour Inner Circle  

Did you see the viral video from a week ago with the flamboyant green haired man? You know the one...#PieceofABurger. In this episode of the Social Media Marketing Happy Hour Podcast, Dawn and Traci laugh uncontrollably and share how brands who engage in "Social Listening" really win in our current culture of social media.   Resources mentioned in this episode:  Happy Hour Inner Circle  

We've dedicated the month of June to Instagram, yet we almost completely ignored this hot platform. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how spammers almost kept them away, but why they're not going to ignore IG and why you may want to consider not ignoring it either! Episode resources:  Happy Hour Inner Circle Mastermind

How can you sell products and services to your prospects without feeling icky and manipulative? Who wants to be a "boiler room" kinda sales person anyway? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can put the needs of your prospects first and increase your results by focusing on them and not you! Episode resources:  The Social Media Marketing Happy Hour InnerCircle

When should you start building your email list? What if you don't have anything to sell? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listener, Emily, about her question with a business she and her husband plan to launch this fall! Even if you have an existing business and a list, you'll want to check out this episode as the girls share their email marketing secret weapon! Episode resources:  Autoresponder Madness

Our clients have been asking us to focus on Instagram, and so for the month of June, that's our focus. Just as we roll out our tips and strategies for growing a vibrant brand on Instagram, IG announces that they're going to be rolling out ads to all advertisers in their Photo Feed! If you've been a fan of FB ads, you're going to love this episode of the Social Media Marketing Happy Hour!

If you are just getting started in business, marketing online can be pretty overwhelming. Where do you start? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about where to begin when marketing your business.  

No matter how much you may know about a topic, there is always room to learn more. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a story of a recent experience that really brought this home, and by being open to learn, has made a huge impact in business results.

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer the question submitted by a listener about creating a library of social media posts. If you are trying to get more organized with your content calendar, this is the show for you!

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about how to incorporate your own website into your marketing. If you have a website, have thought about your own website and how you would use that to market your business, you don't want to miss today's episode!