Get A Street Smart Mba With Sarah Shaw

A client I worked with last year recently contacted me to tell me that someone in her small town was actually copying her product that is patent pending. After commiserating with her, I remembered this post I did over a year ago on this exact topic. After revisiting the story, the memories came flooding back and I wanted to share this with you again as it is so important to protect yourself whenever possible. I of course did not have "patent pending" status, but the situation is very similar.Protecting your idea can also be integral to your marketing and sales plan. For instance, I was contacted by a large catalog in Japan who wanted to sell my Handy Hold All™ but they required that I file a Trademark in Japan for my Simply Sarah brand so no one could copy it. Since it was around $3,000-4,000 to file, I made sure I had the purchase order in tact and a deposit prior to filing. Just be aware of your options at all times so you can always be on the lookout for your next big deal!I took it a few steps furthe

Sometimes deciding on your business entity can be really confusing. I spoke with Deborah Sweeny, CEO of My Corporation who demystifies what the difference is, and why you might choose one or the other. Check out this awesome interview so you can protect yourself and can make an educated decision when necessary. I have experience with both and highly suggest talking to your accountant to see which is better for you. See acast.com/privacy for privacy and opt-out information.

I love talking to other entreprenettes to see what they learned along their path to success. Most of them have amazing stories to share – both good and traumatic! Bonnie Marcus is a great example of someone who started her stationary business on her dining room table, and has built it into a multimillion dollar business over the past 15 years. She insists that her mistakes were her greatest learning tools and that she wouldn’t have done it any other way……well maybe a few things.Bonnie has a huge celebrity following and has met (and been photographed with) famous women like Martha Stewart and Hillary Clinton and cool dudes like Clint Eastwood! She has been in countless magazines, is in over 1000 stores at any given time and is mom to 3 boys!! She is a rock star.Click to listen to Bonnie’s story and learn how she built her empire. See acast.com/privacy for privacy and opt-out information.

I’m really excited to share this private interview I did with Peter Shankman, creator of HARO and master of his own social media empire. This guy is funny and brilliant and has 3 HUGE TV screens to monitor his social media and news while he works – How HOT is that?? Peter speaks frankly about how to use social media to build a loyal following and leverage it to get product sales. He offers some insider tips and is very generous with his knowledge……and there are a few super surprising nuggets in here that I bet you don’t know about! See acast.com/privacy for privacy and opt-out information.

I am really excited to share this interview I did with Jordan McAuley, Author of Celebrity Leverage.Profit From The Power Of Our Celebrity CultureThis man has the 411 on celeb connections galore!Jordan speaks candidly about how celebs can help your business, how to get to celebrities quickly and how to make the most of it. He offers insider tips and is very generous with his knowledge. He is also the owner of Contact Any Celebrity and has a special offer of only $1 for a week trial! See acast.com/privacy for privacy and opt-out information.

am really excited to share this private interview I did with Daymond John, aka “The Shark”. God this man is smart!! In case you are wondering……..Daymond is the creator of the hugely successful multi-billion dollar men’s line FUBU and the star of Shark Tank – the ABC TV show!! You know…. the one that inventors come on and try to get investors! I really was impressed at his transparency and how he speaks so candidly about his failures and successes. He generously shares his wisdom and insights into how a company is born, how branding works and the importance of a brand. He also shares some inside scoop about investments he has made (and some that failed) and what it takes to find an investor. His mother was a huge inspiration to him and gave him a mantra he still lives by today. “It takes the same energy to think small as it does to think big” See acast.com/privacy for privacy and opt-out information.

Interview with Marcus Lemonis, star of the Profit See acast.com/privacy for privacy and opt-out information.