Destroy Digital

To plugin or plugin? That is NOT the question. What are the top Woocommerce plugins? That is where the gold is. WooCommerce is Chris’ go-to e-commerce shopping cart of choice. However, out-of-the-box, it lacks a lot of the ‘extras’ that can drive your bottom-line. What can you do? PLUGINS. Or also known as EXTENSIONS. Some […] The post #066 – Top WooCommerce plugins appeared first on A Digital Marketing Podcast - Destroy Digital.

They do have you covered. In fact, they’ve covered a lot more than that. Headskinz know who their customers are and have built a brand around that. Branding is all about customer insights. Knowing what your customers want, means you can create a brand that speaks directly to them. This will also inform you about […] The post #065 – Headskinz appeared first on A Digital Marketing Podcast - Destroy Digital.

When is the solution more dangerous than the problem? When it’s touted as a silver bullet to your marketing woes. Beware of quick fix marketing solutions and anyone that tells you that they have one is hiding something. All too many times, we have seen businesses salivate over the agency that guarantees leads and contacts. […] The post #064 – Beware of Quick Fix Marketing appeared first on A Digital Marketing Podcast - Destroy Digital.

Understanding your audience is the first port of call for ANY website and communications strategy. Delivering your message from an inside-out versus an outside-in perspective is the way to go. The lifeblood of any Not-For-Profit Organisation is in its community. Structure your communications and make sure you’re saying the right thing to the right people at the right time. The biggest change in the consumption and the presentation of […] The post #063 – North East Citizen Advocacy Inc. appeared first on A Digital Marketing Podcast - Destroy Digital.

Mental health for business owners is something that society at large might not have too clear a handle on. Most don’t even understand that ALWAYS ON mentality that seems to with the job. And guess what? It’s incumbent on you (as a business owner) to look after you. Ok. Being ALWAYS ON isn’t always the […] The post #062 – Beer O’Clock appeared first on A Digital Marketing Podcast - Destroy Digital.

Branding is a word that means ownership. To prepare for branding is to prepare for ownership of your business. Your brand is your mark of excellence. It symbolises the promise you make to each and every customer. A great showcase from the very early days of branding one’s product is from the cattle industry in […] The post #061 – How to prepare for Branding appeared first on A Digital Marketing Podcast - Destroy Digital.

As a business owner, being the most effective you can be is all about working in your sweet spot. Finding your sweet spot and staying in it, is where it’s at. How often have you heard of business owners who hate their work? Who are no longer loving the game? Those who spend all their time doing tasks they are no good at? Yeah, don’t be […] The post #060 – Working in your Sweet Spot appeared first on A Digital Marketing Podcast - Destroy Digital.

Building a brand is the first step to building a following. Dwell Building Services is building a following offering Custom Home Constructions, Building Inspections and Renovations & Extensions.  Dodd the Builder. Can he fix it? Well, technically it’s the Dodds. Jason and Cassandra. Dwell is a family owned business that has the potential to have a great following. They have all the parts […] The post #059 – Building a following appeared first on A Digital Marketing Podcast - Destroy Digital.

100 Lunches started out as a simple project by Kaley Chu to meet more people. In the end, it was a LOT more than that. It became the vehicle by which Kaley grew not only her professional network but also her personal life. And she’s captured it all in her ground-breaking book. As a young migrant from Hong Kong to Australia, Kaley struggled […] The post #058 – 100 Lunches with Strangers appeared first on A Digital Marketing Podcast - Destroy Digital.

What does location optimisation mean in the digital world? How will it help your business and help your customers find you? Answers in this episode. In a nutshell. Optimising how you present your location online is the process of serving up relevant localised content to specific geographic targets. This refers to advertising, to boosting, to […] The post #057 – Location Optimisation for Services appeared first on A Digital Marketing Podcast - Destroy Digital.

Starting a business is easy but not for everyone. And keeping it going is another kettle of fish altogether. The key to success is to constantly evolve. Evolution is not the same as changing your mind. Evolution is the process of constant adaptation to your environment. Adapting to either keep up with changes or improving […] The post #056 – Starting up a business appeared first on A Digital Marketing Podcast - Destroy Digital.

Influencer marketing is a mixed bag for most businesses. There are some that swear by it and there are others who think it’s a dirty word. We say that a rose by any other name is still…a rose and that EVERY business needs influencers in their corner. Firstly, what is an influencer? In simple terms, […] The post #055 – Influencers appeared first on A Digital Marketing Podcast - Destroy Digital.

Creative Recruiters Vanessa Dolan and Jessica Elmer hang out at the studio and drop some gold nuggets for business owners. Recruiting talent is something that we’ve all have to do at some point. It’s a rite of passage to set about gathering one’s team. Especially for small business, choosing the wrong person has the potential […] The post #054 – GUESTS – Creative Recruiters appeared first on A Digital Marketing Podcast - Destroy Digital.

As a fledgling business, teaching English and offering language services, making online courses to serve content to your students is a great way to use digital to multiply your reach – internationally, if you so wish. The one to many outreach model is something that digital is great for. For one to one, digital ironically, […] The post #053 – AlphaBetter English Services appeared first on A Digital Marketing Podcast - Destroy Digital.

Happy Birthday! 1 year. 12 months. 52 episodes of pure digital destruction. As a birthday present of sorts, Chris and Mark turn their gold nugget, destructo rays back on themselves. Standby as the birthday cake gets blown out of the studio. It could get ugly. For the past year, we’ve been taking aim at other […] The post #052 – Destroy Digital Turns 1 appeared first on A Digital Marketing Podcast - Destroy Digital.

Our buddy, Danté from Clickstarter in the Top End returns to give us the low down on the latest tips from the horse’s mouth to help you optimise your Facebook Ads to get the best from your social campaigns. OK. So it was technically not camping per se. Nor was it called Facebook camp. Its official name was the Facebook […] The post #051 – Optimise your Facebook Ads in 3 steps appeared first on A Digital Marketing Podcast - Destroy Digital.

Refreshing a website should be a thing that you build into your business model. How often you update your site is entirely dependent on the type of industry you’re in. Fashion brands update at least twice a year and possibly rebuild their sites every 3 or 5 years. For Rix Kix on the other hand, […] The post #050 – Rix Kix Dance appeared first on A Digital Marketing Podcast - Destroy Digital.

Like most good artists, Chiggy (AKA Kristen Johnson) doesn’t find it hard to create beautiful work. What she finds hard is demanding the right value for what her work is worth. Which follows on to online shop optimisation. The major problem with valuing art is that it doesn’t have intrinsic value. Take a solid gold […] The post #049 – Chiggy is an Artist appeared first on A Digital Marketing Podcast - Destroy Digital.

Nobody goes looking for help when they don’t think they need it. But when the lightbulb goes on and they know it’s time to get their life in gear – you’d hope that they’d want a life coach that won’t mince words and really tell it like it is. And as far as having someone […] The post #048 – Bronwyn Clee appeared first on A Digital Marketing Podcast - Destroy Digital.

When your cause is a worthy one, having an effective website for donations is sometimes all about making sure your message is carefully tailored for your audience. This is paramount. When one thinks of good web design, two main areas immediately come to mind. The first part almost always is about good messaging. What you […] The post #047 – El Haven appeared first on A Digital Marketing Podcast - Destroy Digital.