Mind Revolution

All my clients are doing something to improve the quality of other people’s lives. They’re good at what they do, and they have every reason to be proud of their work. So, why do so many of them feel reluctant and foot-draggy when it comes to selling?   It boils down to mindset. The reason you have a hard time confidently inviting prospects to become your client so that you can positively impact their lives is the same reason you have a hard time expressing what you want and need in your relationships.    Our personal lives are often riddled with passive-aggressiveness and hint-dropping while hoping others read our minds. It’s as if we’re wishing our way to helping people see that we’re good enough to help them — and all without saying a word. In NLP, we call this living at effect.   Translated into the business setting, we hope we’ll get noticed and hired without doing the work. And when clients do sign up with us, we often second-guess our service’s value.   The beautiful thing about sales is that you know h