Freakonomics Radio
306. How to Launch a Behavior-Change Revolution
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:44:45
- More information
Informações:
Synopsis
Academic studies are nice, and so are Nobel Prizes. But to truly prove the value of a new idea, you have to unleash it to the masses. That's what a dream team of social scientists is doing — and we sat in as they drew up their game plan.