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In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about defining your business persona and creating a business identity. It is how your customers, employees, team and the people around you identify with your company and brand. We need to be really particular about creating an identity for our business. If we do not get it right, we have no direction as an organization which leads to hiring people that don’t fit our identity needs. Ultimately you are not going to be able to build loyalty in your business. But if you do it right, you are going to create a group of people that are on a mission, they are going to be totally dedicated for your cause and outcome. All these result in the creation of a valued brand. So, what you need to know is that your culture is your aquarium and you need to keep it cleansed. Your tactics are driven by values that you set in the organization and the results are the byproduct of the identity that you create. Business

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about defining yourself to create your identity because it is one of the most important choices you can make as a person. If you get it wrong, you are lost because you don’t really know who you are and what you stand for, you get inconsistent results and others lose trust in you because they can’t trust the response. If we get it right we get clarity, become directed in a particular direction and ultimately we become highly trusted. So, what you need to know is that your identity starts with your thoughts, actions will bring them into being and the results will drive it deeper. The Personal Identity Cycle Values: To figure out your identity, the first thing you need to consider is what your values are. It drives everything and can be internally or externally sourced. Thoughts: Ultimately values lead to our thoughts. They are the start of everything. All the things around you lived in the thought

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, shares his six lessons from 55 years of living and how you can have a fulfilled life. If we don’t get this right, we’re going to live a life of disappointment, it feels like a constant struggle and there will be no meaning to it. But if we get it right, it builds our confidence, we find our resilience and we have a meaningful life. To make it happen, what you need to know is that comparisons disappoint, your worth is in the beholder and possibility always exists. The Six Lessons From 55 Gut: Consider what our gut tells us because it gives us things that we logically and analytically cannot pick up or understand. You need to work from that because the analysis might look great but if in your gut it doesn’t feel good, you need to rethink the whole process. Grit: It is about courage and the ability to go forward using your stamina and resolve. There will be a lot of naysayers and haters but you need the

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, teaches us how we can learn from our mistakes before we even make them. It is about getting it wrong to getting it right. If we don’t get this right we have no clarity, no action and we get no results. But if we do it right then we will have clarity and purpose, our actions will be intentional and what ends up happening is we get great results. So, what you need to know is: You need to be real about yourself and your capabilities. Know your target and where you want to go. What the worst case is so that you can mitigate it and grow. The Antithesis Advantage Using the framework, we are going to look at the worst case scenario, analyze our strengths and values so that we know where we stand and what we need to do. It is a quadrant model rated using value in the horizontal axis and strength in the vertical axis. There are four quadrants in this model: Delegator: Low in both strength and value. Meaning

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, discusses how we can communicate effectively and shift people’s thinking. To get your point across to someone else’s mind you have to communicate in a way that is consistent and its effectiveness is measured by the results you get. The challenges that we face if we don’t get this right is that we’re not heard, we have no impact and ultimately we end up not being fulfilled. On the other hand, if we get it right, it is music to our ears, and in the process you can shift people’s thinking and build a movement. Here are the important things that you need to know: Forget your bias and communicate beyond it to get your point across. Need to touch all of the preferences and perspectives out there. Use the right tools to bring it to life. The Communication Pathways In this framework, in the center of it all is insight. Then you will find detail thinkers versus big thinkers on the top and bottom respectively.

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about the steps you can follow so that you are seen as a leader. All of us are leading someone and if we don't get it right, we have no real knowledge, no real results, and we are seen as an imposter. But if we do it right and get a command of this, you are seen with a distinct and unique set of talents and knowledge, it is highly valuable and you ultimately become the "go to" authority. These are the things that you need to know to be perceived as an authority: Impact Focus: To be in a thought leader level, we need to focus on the impact that our information, business and thought process has. Unique Insights: You cannot be a repeater but have to give unique perspective. Solution Driven: There’s a specific problem and you have the precise solution for it. The Authority Acceleration Matrix In this matrix, at the bottom there is no reputation and at the top, there is great reputati

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, continues the discussion from the last one and moves the topic toward scaling and leveraging your expertise. Scaling and leveraging are two different things. Scaling a business means you are growing everything in it from the cost structure to revenue and turnover. Leveraging your practice means growing your top and bottom line without even impacting the cost structure. What We Can Scale Marketing: You can create an automated process to scale your marketing. Another way to do it is by sequencing in which you get to know your customer base and slowly move up from there. The final way to do it is with the help of replays in which a single content will be used to serve people in different ways. System: Repetitive tasks can be systematized. You can make it framework driven or create step-by-step processes which can run on a regular basis. Duplication: It’s about duplicating what you know. Put yourself in d

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about the four different ways that you can share what you know to generate income. You are going to learn about the four primary business models and get an introduction about how you can scale and leverage it. Why this is important is because if you don’t get it right, you get tired, have no impact and there is no future with what it is you’ve got to work with. But when we get it right, you will feel a greater flow, you will be valued higher and it leads to better income. So, the things that you need to know are: What fits with you: How you want your life to be in this lifestyle business Create curriculum and process: Package your knowledge properly to be effective Scale vs leverage: How you leverage what you know versus scaling and growing everything together The Practice Spectrum This framework helps you decide on the type of practice that you can do. On one axis there’s ‘process’ and on the

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks with personal development & executive coach, expert speaker & author, and supermom of five, Kim Ades on a number of topics including her coaching business and her journey. About Kim Ades Kim Ades, MBA is president and founder of Frame of Mind Coaching and JournalEngine Software. Author, speaker, entrepreneur, coach, and mother of 5, Kim is one of North America’s foremost experts on coaching high-prole executives by teaching them the principles of thought mastery. By using her unique process of coaching through journaling, she works with clients who are intelligent, driven, and ambitious and helps them examine and tweak their thinking in order to yield extraordinary results. What Kim Stands For Kim stands for helping people see themselves in a powerful light through the process of thought mastery. Key Takeaways No matter the industry and position, those people with high degree of emotiona

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, continues the journey of going from idea to thought leader as he digs deeper into the final two levels of the Thought Leader Framework which are Leverage Knowledge and Noticeable Distinction. Leverage Knowledge Building Content in Layers: It is about creating content in such a way that you have layers of information around it and you can continue to teach over and over again at different levels depending on the audience and time. You can build frameworks and models to bring a level of awareness and distinction. Repurposed: Repurposing is about working on something from the beginning and creating it in such a way that it can have multiple uses. Your ideas and information then can be used for speeches, training programs, mentorship, coaching, authoring and facilitating. You just have to build it right from the start. Consistency: Consistency is the key. You have to create and present your content using

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, has a conversation with Mitch Matthews who is an entrepreneur, international keynote speaker, online marketer and creator of the DREAM. THINK. DO. podcast. Mitch shares interesting stories and experiences from his life, and talks about the possibilities when you dream, think and do. About Mitch Matthews Mitch started out from a dream of owning a bike shop at the ripe age of 12. He realized his passion of being an entrepreneur after he was hired to work in a bike shop in his town at 13. So, he set out on a course to find out as much as he could about building businesses. His journey as an entrepreneur has sent him through different trajectories and he has been able to build multiple successful businesses. He is one of those entrepreneurs who gets success but he also understands the importance of giving back as his primary focus is having an impact in the lives of people. He takes his entrepreneurial und

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, continues the discussion about The Thought Leader Platform so that you can move from idea to thought leader as he explores the ways to get qualified leads and relevant content: Qualified Leads Here are the 3 primary ways to get to the people that need what you have, and are willing and able to buy it: Bought: You can run ads on several platforms like Facebook, LinkedIn, Google and display ads. To find yourself in front of the demographics that need what you have to offer, you can pay for ads or even pay to get on a stage. Borrowed: There are people out there who have the attention of the audience that you want to attract. You can create a triple win situation as you partner with them, and serve them and their audience. You get to borrow their market but remember that you have to give first to get an opportunity like this. Brought: You can organically bring in qualified leads by creating and sharing yo

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks with Kate Erickson of Entrepreneur on Fire about her inspiring journey from the corporate jobs world to her leap into entrepreneurship. She shares with us about how she got there and about her method to engage the community with one-on-one conversations to make them feel encouraged and supported. About KateErickson Kate Erickson is a creator,engager and implementer over at EOFire, a 7-day a week podcast thatinterviews today’s most inspiring and successful entrepreneurs. Sheis also the host of Kate’s Take: The EOFire Audio Blog and authorof The Fire Path: A Beginner’s Guide to Growing Your OnlineBusiness. Kate is passionate about helping entrepreneurs createfreedom in their business and life through developing systems andprocesses that can help their business scale and grow. What Kate Stands For Kate believes that two wayconversation is the most important thing. People want to talk withan actual p

In this episode, #1 BestsellingAuthor and Highly Acclaimed business & Entrepreneur Expert, MelAbraham, talks about how you can go from idea to thought leader andcreate the path of impact through positioning. In the infopreneurspace, you need some really distinct, unique and impactful contentto shift people's behaviors by changing their thinking. It isimportant because to be considered a thought leader, you have totake unique actions that impacts society, community andindividuals.If we don’t get it right, we arelost in the weeds and no one will see us. We also won’t have anyimpact and ultimately, there won’t be a future for us. But if weget it right, we are able to stand out. You are going to be knownfor what you know and your content will be perceived as high value.People will stand and take notice of you.So the key things you must followto move from idea to thought leader are:Get clear about what you know andthink.Get out there with yourideas.Get good at it as you need tosharpen your skills for the

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks with Anthony Trucks. Anthony shares his incredible journey about how he rose from adversity by trusting his hustle so that he could become what he is today. He makes us realize about how adversity is just a circumstance and how you can rise above it.About Anthony TrucksAnthony Trucks went from a foster care to the NFL to becoming an entrepreneur, coach, international speaker, author and consultant with numerous successful businesses. He teaches entrepreneurs what it means to trust your hustle and to get out of your own way to attain success in your business and your life and no one in the world does it quite like him.An incredible father of three children, he travels around the world to literally use football or use entrepreneurship and his story to help youth see possibility and a different way of living life. He gets it that all of this isn’t just about acquiring, accomplishing and achieving bu

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about how you can create unity as you bring people together in a situation. In whatever you do, chaos is always around the corner and to deal with that we should create a unified front or a unified body while moving forward. If you don't get it right, you will have lone wolves and they don't go in the same direction. So, the entire focus is directionless and ultimately you end up with dysfunction.If we get it right, you will feel supported in the journey, you will have a group of people with targeted focus and ultimately you end up with a team that is committed to fight side by side for the commonality of the goal. Hence, what you need to know is acceptance is the baseline, it is also important to create alignment in values & intent and finally, there is agreement on the opinion and steps.The Unity FormulaAcceptance: At the base level, we need to build acceptance. The team needs to

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about building alignment with our team, in our relationships and everything else so that we move in the right direction toward better results.If we are not aligned, people will have no direction and will get lost in the way. When you try to move forward, it results in little progress and there will be constant resistance in every step of the way. But if we are able to build alignment with our people and teams, there will be a clarity of direction and everyone will move in a united sequence. You will actually be able to make great leaps forward and you end up with results that flow.To put this together, access is required for people with whom you want to be in alignment with. There should also be an atmosphere of articulation that allows them to communicate openly. Finally, you should also create an ally relationship where there is trust between you and your parties.To tie up the 3 principles of a

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks with Justin Herald about his perspectives on business and life, how he started and the valuable lessons he learned along the way.About Justin HeraldJustin herald is an author, entrepreneur and motivational speaker. At the age of 25, he started his T-shirt business with only 50 dollars and his business transcended into the company Attitude Inc. His clothing brand took off with international licensing success with revenues over 20 million dollars a year.Justin is the author of eight international bestselling books and he mentors over a hundred business owners each year. As a motivational speaker, he speaks all over the country and internationally in front of 150K people a year. He is one of the most sought after speakers from Australia.In 2005, Justin was named The International Entrepreneur of the Year and recently, he was awarded the Future Leaders Award which recognizes him as one of the 50 most

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, talks about the 4 stages of leadership progression and what it takes to shift and create movements while leading from behind as a thought leader. Without elevating yourself to the highest level of leadership, things get messy and don’t turn out the way you want them to. If you are not good at leadership, you will find yourself in a solitary pursuit and your pace of movement will not be inertia-full.However, when you understand the key principles of leadership, you are going to build momentum in which things move at an accelerating pace. You also end up with a bigger vision to look at things differently and people will march with you as champions and cheerleaders. So, what you need to know about it is that good leadership is empathy based, you come at it from a communication perspective and service is the fuel as it comes from a place of serving.The Leadership Progression ModelThere are 4 levels of lead

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, answers a question by Laurence Marie David. The question is about why people unconsciously sabotage themselves and how it can be transformed.If we don’t conquer this thing called self-sabotage, we find ourselves in a situation where we create strategies that break down, we relive the experience over and over again, and we also feel helpless. But if we are able to conquer it, our confidence builds, we have micro successes that needs to be celebrated and we get a bigger vision.In order to defeat self-sabotage, we need to:Have Behavior Baselines: Recognize those behaviors that contribute to self-sabotage.Get to Higher Ground: Move upstream to identify the trigger.Keep Your Eye on the Prize: Understand why we are in the game.The Sabotage EliminatorThere are 4 stages involved in removing self-sabotage from your life:Observe Behavior: Revisit and reflect those times when you felt self-sabotage and discern th